August 2, 2018
You’ve seen thousands of social media profile pictures. You see dozens every day. And every time you see someone’s profile picture, you form an impression of that person. In a split second, you decide if they are likable, trustworthy, smart …or not. You judge them.
Everyone judges your profile picture in the same way.
On Facebook, LinkedIn, Twitter and everywhere else, they are swiping right or left in their mind, connecting or dismissing, engaging with your content or ignoring your connection request.
So your profile picture is key to your personal brand and online networking. … Continue Reading →
August 1, 2018
WordPress 5.0 is scheduled to be released later this year, and with it will come an entirely new post editing experience. This new post editor is code named Gutenberg, and it’s currently available for testing as a stand alone plugin. Today, we are happy to release initial Divi Builder support for this new interface. If you are using the latest version of … Continue Reading →
August 1, 2018
“Search engine optimization is all about being discovered by ranking for non-branded keyphrases.”
I’ve said it hundreds of times. And it’s (mostly) true. Most companies already rank #1 for their brand name, so there isn’t much to worry about. That’s why SEOs are so obsessed with the non-branded keyphrases.
But there are three types of keyphrases and the branded phrase is one of the big ones. Here’s a breakdown:
*Source: Jansen, Booth. Classifying Web Queries by Topic and User Intent
That third type, the branded keywords, are usually ignored by SEOs. But actually, they provide … Continue Reading →
August 25, 2011
Remember the Google +1 button introduced a while back? The button allowed Google Users to recommend a web site in search results, but little can be done to share the web page with friends using the button.
Fortunately, Google just improved it by adding a few goodies and improvements to it. First off, much like Facebook’s old Share button, content can be posted to your Stream as +Snippets for your followers to see. The content that gets shared can be customized by the webmaster using the schema.org attributes as detailed on Google’s blog.
Then, … Continue Reading →
July 27, 2011
Some webmasters have reported that Google’s Plus One (+1) button can slow down their blog and web site quite a bit. The good news is that Google reported to have addressed this issue and made the publisher button 3x as fast than before.