More than any other social platform, Pinterest’s users are shoppers. 93 percent of Pinterest’s 250 million users use the platform to plan purchases, and 78 percent think content from brands is useful to their decision-making.

To reach potential customers here, where they’re actively looking to discover and be inspired, your Pinterest marketing strategy has to be on-point. Here’s a list of best-in-class Pinterest tools—from Pinterest schedulers to image enhancers to content curators and more—that will help you tap into the platform’s potential.

Bonus: Download a free guide that teaches you how to make money on … Continue Reading →

Can you guess how many blog posts I have on NeilPatel.com?

Well, if you guessed 4,784 you’re wrong. 😉

Technically I just published this blog post, which makes it 4,785.

That’s a lot of content! Especially considering that the blog has been around for roughly 4 years. That means that I am publishing an average of 3.27 blog posts per day.

I know what you are thinking… seems a bit too much content for one person to write.

Well, let’s first go over how I published 4,784 blog posts in 4 years.

Did you

As of September 2018, more than 2.2 billion people are using Facebook.

That huge, global audience means Facebook is a key marketing platform for just about every business. But the ever-changing Facebook algorithm can make it a challenge to connect organically with fans.

That’s where Facebook ads come in. With micro-targeting features that allow you to reach your exact target audience based on demographics, location, interests, and even behaviors. You can always get your message in front of the people who are most likely to want your products or services.

That’s great for your budget, … Continue Reading →

I wrote my very first blog post on July 24, 2005. That blog post is no longer live because it was terrible.

The post was called, “Winning the Search Engine Marketing War.”

It was 412 words long, contained no images, no external links, and it didn’t provide much value because it didn’t teach you anything.

But you know what, back in 2005, the blog post was pretty darn good.

See, I wasn’t competing with a lot of blogs back then. Currently, there are well over 440 million blogs and back in 2011, that number was … Continue Reading →

With 400 million people watching watching Instagram Stories daily, brands are increasingly taking advantage of the format to engage audiences and share content.

But not all Stories are created equal! Some brands are truly killing it with creative, interesting, or unexpected content.

In this post, we’ll share seven of the best brands on Instagram Stories and what you can can learn from them to inform your own Instagram stories strategy.

Bonus: Download a free checklist that reveals the exact steps an adventure photographer used to grow from 0 to 110,000 followers on Instagram with no … Continue Reading →

Where and how am I going to find my next great content ideas?

We’ve all asked this question at one time or another.

Developing consistently great content for your social media accounts, blog posts, webinars, online courses, and workshops is a major challenge from both a creative and resource standpoint.

This week on The Science of Social Media, we’re sharing a simple, yet proven formula that you can use time and time again to discover irresistible content ideas using Reddit, YouTube, Quora, and other online communities.

Let’s kick it off!

How to subscribe: iTunes … Continue Reading →