If you display ads on your site, you probably know how difficult it can be to:
Keep track of those ads performance and replace existing ads for new ads when needed
Insert your ads at the right spot on your site without wasting time trying to edit the code
Ad Inserter is a free plugin (with a premium version) that makes it easier for you to manage any of the ads that you use on WordPress, including AdSense and Amazon Associates. Both Google and Amazon recommend this plugin for inserting ads, which is … Continue Reading →
Are you using Instagram to attract qualified real estate leads? Or are you merely relying on Facebook and your agency website to do all the heavy lifting for you? Think of your real estate Instagram account like a portfolio and a lead generator all in one. Now, do you see why it’s such a big Read more
Why do you need a Google Adwords certification study guide? Easy, because you need to get a Google AdWords Certification! The AdWords Certification is a marker of distinction for an advertiser that they can trust. Did you know that 97% of consumers rely on online search to find businesses? Google, Bing, Facebook — the world of Read more
If you are staying up to date with all things Google and Google AdWords, you might have heard of the mobile-first index. It’s easy to ignore if you are only interested in PPC success, but that’s a big mistake. In fact, the mobile-first index will have a direct impact on advertisers using Google AdWords. How? Read more
HootSuite has been a popular favorite for many bloggers and marketers. It was one of the few social media management apps that came to existence in the early 2000s and evolved into today’s go-to tool for scheduling posts to social networks.
Like most users, I was immediately drawn to Hootsuite because of the many social networks you can manage in one place. Also, I thought it was pretty cool to schedule posts ahead of time. For me, it was the future of publishing in social media.
So quick recap: Facebook has faced a huge backlash following the political controversy, which hit especially hard considering that many users believe social media is (or at least should be) both authentic and transparent. Facebook has made a lot of big changes very quickly on the platform to prevent something similar from happening in the Read more
Facebook ads bidding has a huge effect on your ad results. If you want to beat your competitors in the Facebook ads race, it’s not just the shiny ad design and powerful copywriting that you need to master. You also need to know how to target the right Facebook audience and optimize your ad bidding. Read more
In 2015, we analyzed the text from 37,259 ads from our Facebook ad examples gallery to find out exactly how the best Facebook advertisers are piecing together their ads. Today — nearly three years later — this has grown more than 20X: we analyzed 752,626 ads! While some of our original results have remained constant (the most popular headline Read more