October 4, 2018
by googleplusplanet
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Less is More: Why I Wish I Never Wrote 4,784 Blog Posts

blogging

Can you guess how many blog posts I have on NeilPatel.com?

Well, if you guessed 4,784 you’re wrong. 😉

Technically I just published this blog post, which makes it 4,785.

That’s a lot of content! Especially considering that the blog has been around for roughly 4 years. That means that I am publishing an average of 3.27 blog posts per day.

I know what you are thinking… seems a bit too much content for one person to write.

Well, let’s first go over how I published 4,784 blog posts in 4 years.

Did you

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October 4, 2018
by googleplusplanet
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The Top 12 Pinterest Tools for Marketers

More than any other social platform, Pinterest’s users are shoppers. 93 percent of Pinterest’s 250 million users use the platform to plan purchases, and 78 percent think content from brands is useful to their decision-making.

To reach potential customers here, where they’re actively looking to discover and be inspired, your Pinterest marketing strategy has to be on-point. Here’s a list of best-in-class Pinterest tools—from Pinterest schedulers to image enhancers to content curators and more—that will help you tap into the platform’s potential.

Bonus: Download a free guide that teaches you how to make money on … Continue Reading →

October 3, 2018
by googleplusplanet
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A Blog Isn’t a Blog, It’s a Business

blog

I wrote my very first blog post on July 24, 2005. That blog post is no longer live because it was terrible.

The post was called, “Winning the Search Engine Marketing War.”

It was 412 words long, contained no images, no external links, and it didn’t provide much value because it didn’t teach you anything.

But you know what, back in 2005, the blog post was pretty darn good.

See, I wasn’t competing with a lot of blogs back then. Currently, there are well over 440 million blogs and back in 2011, that number was … Continue Reading →

October 3, 2018
by googleplusplanet
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How to Advertise on Facebook: The Complete Guide

As of September 2018, more than 2.2 billion people are using Facebook.

That huge, global audience means Facebook is a key marketing platform for just about every business. But the ever-changing Facebook algorithm can make it a challenge to connect organically with fans.

That’s where Facebook ads come in. With micro-targeting features that allow you to reach your exact target audience based on demographics, location, interests, and even behaviors. You can always get your message in front of the people who are most likely to want your products or services.

That’s great for your budget, … Continue Reading →

October 2, 2018
by googleplusplanet
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Instagram’s Co-Founders Step Down, Vertical Video Gains Momentum, Facebook Launches Stories Ads, and More!

Looking to catch up on the latest social media news, but short on time? We have you covered! This week (episode #114) we’re chatting about all of this and more:

  • Instagram’s co-founders are stepping down from their positions at Facebook, sending a shock through the industry. We’re covering what this critical change means for social behemoth.
  • Vertical video is gaining momentum and now is the time for businesses to jump on board with this trend. Vertical video is quickly becoming the preferred method of content consumption online.
  • Facebook launches a powerful new ad format –
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October 2, 2018
by googleplusplanet
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What You Can Learn from 7 of the Best Brands on Instagram Stories

With 400 million people watching watching Instagram Stories daily, brands are increasingly taking advantage of the format to engage audiences and share content.

But not all Stories are created equal! Some brands are truly killing it with creative, interesting, or unexpected content.

In this post, we’ll share seven of the best brands on Instagram Stories and what you can can learn from them to inform your own Instagram stories strategy.

Bonus: Download a free checklist that reveals the exact steps an adventure photographer used to grow from 0 to 110,000 followers on Instagram with no … Continue Reading →

October 1, 2018
by googleplusplanet
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How I Boosted My Rankings Without Creating Content or Building Links

seo hacks

I know what you are thinking, this isn’t impossible.

Because the more content you have and the more links you have, the higher your rankings will be.

Although that is true, it doesn’t mean that content marketing and link building are the only ways to increase your rankings.

It doesn’t matter what update Google rolls out, I’ve found that there are a few hacks that consistently work to boost your rankings without creating more content or building more links.

So, are you ready to find out what they are?

What does Google want to

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October 1, 2018
by googleplusplanet
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How to Get Instagram Likes: 13 Tips that Actually Work

Want to be ‘liked’ by a billion people on their mobile devices (mostly)?

What a self-esteem booster that would be.

Of course, only the greatest ad ever known to man-or-woman-kind could do that.

But, that’s how big Instagram has gotten, with 85.5 million of those 1B users in the U.S. Only Facebook is bigger. Being #2 ain’t so bad, eh? Yet, Instagram is numero uno in growth per quarter, at 5%.

Watch out FB, Instagram is coming.

Instagram is the photo-and-video-sharing network behemoth for consumers and brands. With users sharing 95 million photos and videos … Continue Reading →

September 30, 2018
by googleplusplanet
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How to Discover Irresistible Content Ideas Using Reddit, YouTube, Quora, and Online Communities

Where and how am I going to find my next great content ideas?

We’ve all asked this question at one time or another.

Developing consistently great content for your social media accounts, blog posts, webinars, online courses, and workshops is a major challenge from both a creative and resource standpoint.

This week on The Science of Social Media, we’re sharing a simple, yet proven formula that you can use time and time again to discover irresistible content ideas using Reddit, YouTube, Quora, and other online communities.

Let’s kick it off!

How to Discover New Content Ideas

How to subscribe: iTunes … Continue Reading →

September 30, 2018
by googleplusplanet
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Free Social Media Icons (The Ones You’re Actually Allowed to Use)

No website is complete without social media icons. And nowadays everything from email signatures and business cards to posters and video spots benefit from a little “iconography.”

But before slapping icons on every asset your company owns, there are a few things to consider—including legalese. Despite the ubiquity of icons in all shapes, colors and sizes online, social media icons are registered trademarks. They are protected by copyright and enforceable brand guidelines.

social media iconsImage via Fancycrave under CC0

We’ve assembled download links for all the major social network icons, as well as best practice … Continue Reading →